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MassCanRev Privacy Policy

Effective Date: 4/4/2025
Last Updated: 4/4/2025

Welcome to www.masscanrev.com (the “Site”), operated by Marketing And Sales Help LLC (“MassCanRev,” “we,” “us,” or “our”). This Privacy Policy (“Policy”) explains how we collect, use, disclose, and protect your information when you access our Site and related services (collectively, the “Services”).

By using our Site, you agree to this Policy and our Terms of Use, which together form a binding legal agreement.


1. Information We Collect

a. Information You Provide Directly

We collect personal and business-related information you voluntarily provide, such as:

  • Contact information (name, email, phone)

  • Account registration data (username, password)

  • Business profile data (name, tagline, social links, menu, gallery, hours, booking links)

  • Reviews, comments, or other user-submitted content

  • Payment and billing information (handled by third-party processors)

b. Information Automatically Collected

When you visit or use the Site, we may automatically collect:

  • Device and browser type

  • IP address and geolocation (if enabled)

  • Session activity, click behavior, and page views

  • Cookies, tags, beacons, and similar technologies

c. Information from Public Sources

We may create and publish business listings using information that is publicly available, including:

  • Google Maps and search engine results

  • Public websites, directories, or business databases

  • Social media or government-registered business listings

This may include your business name, address, hours, social media links, or website. If you are the owner of a business listed on MassCanRev and wish to claim, update, or remove your listing, please contact us at contact@masscanrev.com.


2. How We Use Your Information

We use collected data to:

  • Deliver and operate the Site and its features

  • Publish and manage business listings

  • Enable paid and claimed listings for business owners

  • Provide booking, deals, lead forms, or appointment tools (where enabled)

  • Process payments via third-party providers (e.g., PayPal, Stripe)

  • Send you updates, newsletters, or promotional content (opt-out any time)

  • Improve content, analyze traffic, and optimize UX


3. Business Listing Features & Premium Plans

When you claim or purchase a listing plan, we may collect additional info such as:

  • Menu uploads, appointment systems (e.g., Resurva, Timekit)

  • Booking forms and lead form responses

  • Deal/coupon information (limited to one active coupon per listing)

  • Gallery images, videos, announcements, events, or price ranges

Feature access depends on your plan tier. Some plans may be limited in the number or type of features available.

MassCanRev is not responsible for the accuracy of business-submitted information and does not guarantee the availability or performance of any specific feature.


4. Cookies & Tracking Technologies

We use cookies, web beacons, session recording tools, and tracking pixels to:

  • Analyze traffic and performance

  • Personalize user experience

  • Enable remarketing and interest-based ads

Tools we may use:

  • Google Analytics

  • Google Tag Manager

  • TruConversion

  • Meta Pixel (Facebook), TikTok Pixel, LinkedIn Insight

  • Hotjar, ConvertKit, or similar software

You may control cookies via your browser or opt out at:


5. Affiliate and Sponsored Content Disclosure

We may earn commissions through affiliate links or product recommendations. We also feature:

  • Sponsored content (e.g., co-branded videos, articles)

  • Paid directory advertising and featured listings

  • Business interviews, write-ups, or testimonials

These paid features are clearly labeled. MassCanRev is not responsible for the performance or truthfulness of claims made in paid promotions.


6. Third-Party Integrations

Our Site may link to or embed content from:

  • Appointment features and services (e.g., Resurva, Timekit)

  • Video platforms (e.g., YouTube, Vimeo, Gumlet)

  • Maps, forms, and social networks

These services are governed by their own privacy policies. We are not responsible for third-party data handling or security.


7. Security

We use reasonable administrative and technical safeguards including:

  • SSL encryption

  • Secure cloud hosting

  • Wordfence-powered security and malware scanning

  • Access restrictions to backend data

However, no system is 100% secure. You agree that MassCanRev is not liable for:

  • Unauthorized access

  • Data breaches

  • Acts of God or force majeure


8. Data Retention

We retain personal and business data as long as:

  • Your account or listing is active

  • Required to provide our services

  • Necessary to comply with legal or financial regulations

You may request deletion by emailing contact@masscanrev.com.


9. Children’s Privacy

Our Services are for users 21 years of age or older. We do not knowingly collect data from anyone under 21.


10. Accuracy of Listings & Content Disclaimer

MassCanRev publishes both user-submitted and publicly sourced content. We do not guarantee:

  • The completeness, reliability, or truthfulness of any business listing, review, or promotion

  • That all information is up to date or accurate

  • That coupon codes, hours, or booking systems function as intended

You are responsible for verifying information before making decisions.


11. User-Generated Content and Liability

By submitting reviews, images, or other content, you grant us a non-exclusive, royalty-free license to publish and display that content.

We are not responsible for offensive, false, or misleading information submitted by users or businesses. We reserve the right to moderate, remove, or refuse content at our discretion.


12. California Privacy Rights (CCPA)

California residents may request:

  • Access to or deletion of personal information

  • Information about data collection practices

  • To opt-out of data “sale” (as defined by CCPA, including pixel-based ad sharing)

Email contact@masscanrev.com with subject line: “California Privacy Rights”


13. Do Not Track Signals

Our Site does not respond to DNT browser signals. Use opt-out tools provided in Section 4 instead.


14. Limitation of Liability

To the fullest extent permitted by law:

  • We disclaim all warranties (express or implied)

  • We are not liable for indirect, incidental, punitive, or consequential damages

  • Use of the Site is at your own risk

  • No guarantee is made regarding accuracy, uptime, listing exposure, or commercial performance


15. Terms of Use Agreement

This Privacy Policy is incorporated into our Terms of Use, which governs:

  • User conduct and behavior

  • Business account requirements

  • Payment terms (including non-refundable fees)

  • Content and intellectual property

  • Commercial listing rules, advertising, and sponsored content

  • Refunds, removals, and plan downgrades

  • Dispute resolution and governing law

By continuing to use our Services, you acknowledge and agree to both this Privacy Policy and our Terms of Use.


16. Contact Us

Email: contact@masscanrev.com
Mail: MassCanRev, 67 Maplewood Street, Unit #202B Malden, MA 02148